Randstad is seeking a Principal Solution Architect to join a high-profile Enterprise Architecture team for a major travel and transportation leader based in Washington, DC. In this critical, short-term tactical sprint, you will serve as the core architect translating complex marketing and loyalty business needs into high-performance backend solution designs. This role requires a T-shaped technical leader who can immediately diagnose system bo[ "System Diagnostics & Optimization: Review the current "as-is" customer experience and marketing data ecosystem to identify critical bottlenecks where systems are overloaded or lagging. Solution & Data Flow Design: Author high-level solution architecture diagrams, detailed data lineage maps (source $\\rightarrow$ transformation $\\rightarrow$ destination), and high-level API/interface definitions. Tradeoff Analysis: Evaluate 2-3 technical approaches for complex integration challenges and articulate the clear pros, cons, and business implications to leadership. Cross-Functional Collaboration: Facilitate requirements discussions with marketing teams, product owners, and engineering squads, translating highly technical constraints into simple, business-friendly language. Governance Alignment: Align all designs with established enterprise standards (including TOGAF concepts) and enforce strict compliance regarding PII handling, consent, and data privacy (GDPR/ CCPA)." ][ "Customer Domain Expertise: Deep, practical experience designing architectures for complex loyalty program structures (points, tiers, accrual/redemption), member profiles, and omni-channel marketing campaigns (segmentation, targeting, personalization). Advanced Integration & Messaging: Mastery of integration patterns, including real-time event-driven architecture, asynchronous messaging (Kafka/ MSK), and robust ETL/data pipelines (Airflow or Ni. Fi preferred). CDP & Data Fundamentals: Strong conceptual and practical knowledge of Customer Data Platforms (CDP), identity resolution, and core data modeling tradeoffs (normalization vs. denormalization). Cloud Architecture: Foundational proficiency in the AWS ecosystem, specifically covering compute (EC 2, containers, serverless), storage (S 3, RDS, Dynamo. DB), and core networking/security (VPC, subnets). T-Shaped Technical Breadth: Broad, conceptual familiarity across the full stack-including how web/mobile front-ends consume APIs, microservices vs. monolith tradeoffs, CRM platforms (Salesforce), and modern Mar. Tech engines (Adobe, Braze). Industry Experience (Plus): Prior architecture experience within the travel, hospitality, or aviation sectors-specifically regarding booking lifecycles (Search $\\rightarrow$ Offer $\\rightarrow$ Order $\\rightarrow$ Fulfillment) or Passenger Service Systems (PSS)-is highly valued." ]

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